Team building events and activities are great opportunities for employees to work together in a collaborative way to reach a common goal while developing strengths and fostering...
Marketing and advertising strategies can lose effectiveness over time. And as an event planner, you’re going to need to keep up with your marketing results to spot when changes...
As an event planner in New York, one of your ideal clients is the business owner or corporate executive looking to plan a corporate event. These target decision makers are unique...
For New York event planners, marketing strategies include a host of channels, and when planning an event, social media marketing is at the top of the list. Since its start in...
There’s a palpable energy that courses through the veins of a well-executed event — the kind that draws industry mavens and mavens-in-the-making alike. It’s this...
Event marketing may be one of the most important aspects of your job as an event planner. Building excitement about your event, selling tickets, and boosting attendance are all...
Events are not just about delivering information or entertainment. Instead, they're about creating meaningful and memorable experiences for the attendees. Attention spans are...
So much of your event planning business’ marketing and sales efforts involve online channels and digital campaigns. They have to if you want to generate leads and reach your...
As an event planner, one of your most pivotal communication channels with potential event clients is email. But you know you have to be creative with your email marketing to make...
As a corporate event professional, you have to take plenty of prospecting and lead-generation steps to find new brand and company clients. And there’s a lot of advice out there...
