Trade shows and conferences in NYC are great opportunities to showcase your event products and services, network with new potential event customers and partners, and generate...
Event marketing isn’t a static element of your event planning business. It’s an ongoing process and ever-evolving strategy that changes over time. As your event clients change...
As an event planner, you likely rely on Facebook for marketing your business as well as your upcoming events. But how well are you leveraging Facebook groups? Today, we’re...
Instagram might just be an event planner’s best friend. With its brilliant audience reach and visual capabilities, it’s one of the most effective tools in the event marketing...
Event organizers readily admit that B2B event marketing is important for company growth and industry advancement. But it’s also one of the most challenging. While technology and...
Event planners are social by nature. You’re magnetic in a room and known for brilliant ways to engage an audience. But don’t forget to tap into that superpower for your own...
There’s marketing, and then there’s branding. While the two support each other in elevating your event planning business impact, they are different. And if you’re curating...
Here are a couple of EventMB stats worth considering. Almost 40% of today’s event planning professionals believe social media is the key to their event marketing success....
Despite your best efforts to keep every event planning step smooth and seamless, event planners know problems to come up, and clients can get grumpy sometimes. Don’t lose your...
As a New York event planner, you know the importance of continuous upskilling and learning. Even if you’ve already earned your certifications and paved your way through a formal...